Investor psychology motivates the issuing company to do this. Stocks are generally sold in lots of 100. When a stock splits it’s more likely to the needs of a small investor. For instance suppose a stock is selling for $60 a share. A lot of 100 shares would cost $600. If this stock splits 3-for 1, the price of a share goes from $60 to $20; and the cost to 100 shares goes from $600 to $200. Suppose a small investor has $400 he would like to invest. A hundred shares for $600.00 is out of his reach, but 200 shares for $400.00 meets his needs exactly.

Although there are many ratios a stock could split, the most common splits are 2-for-1, 3-for-2, and 3-for-1. Also possible is a reverse split where a company reduces the outstanding shares. A reverse split results in each holder being issued less shares than before. A reverse split gives you less paper but you still own the same percentage of the company. One reason a company might decide to do a reverse split is that price per share is so small it looks like a poor investment. If the price of a share becomes too low it might get de-listed by the stock exchange. Other reasons for a reverse split could be to push out minority stockholders, or as a way to go private.

The biggest advantages of a stock split is greater liquidity. As mentioned before stocks are sold in lots of a hundred. So the lower the price of the stock, the more likely they will meet the criteria of a small investor’s budget. The bid/ask spread is the difference between buying and selling prices. Typically the smaller the price of a stock the smaller the bid/ask spread. A high bid/ask spread can put off larger investors. Psychologically, a split is perceived as bullishness. The spit is seen as a sign that the company is doing well. A stock split generally sets off a short-term rally, although the market usually normalizes shortly.

What is the use of developing this kind of mind set?

If you understand that losses are part of the stock trading, you will look at your losses with detachment and equanimity like a good sportsman. You will not be shocked and perturbed. You will not lose your perspective and you will be able to prepare yourself for the next game, next trade with a cool mind.

A disturbed mind cannot react properly. It is likely to misinterpret the graphs and charts of the market trends and draw wrong conclusions. A constantly nagging fear of suffering another loss in the next trade may prevent a trader from investing which would mean that the loss incurred in the previous trade would not be recouped.

If you have a positive mind set and understand that you have to make money in an inherently mercurial market, you try to be realistic instead of perfectionist in stock trading.

A good trading day for a realistic and positive trader will not be one when he makes money. It would be the one when he has made both an extensive and intensive research in the stock he wants to trade in. He has made a thorough planning with discipline and focus and follows each step as per his planned strategy. Making money in stock market for such investors will become easy.

Experts in trading psychology believe that it is important to concentrate upon things which you can easily control. You should not try to lose your focus on attending things which you cannot control.

The time based stops involves making optimum use of your time. You should fix up a certain holding period to achieve your target in trading a particular stock. If you cannot achieve your target within that time frame, you should not keep that stock and sell it off.

The indicator based strategy involves understanding market indicators. As an intelligent trader you should become aware of the market indicators and utilize your experience to analyze them to your benefit. The market indicators include volume, advances, declines, new highs and lows and so on.

Experts in stock trading psychology recommend that you should set stops and “rehearse them mentally”. It will help to ensure that you follow these strategies thoroughly and benefit from them.

Another important point is that you should immune yourself from the influence of mass psychology. It means that you should resist the temptation to do what the majority of stock traders are doing. You must make up your own mind whether or not you have to buy or sell a stock. You can make up your own mind only when you have done your own independent research and do not listen to the secrets and tips offered by your friends and stock market experts.

When you are considering purchasing stock in a particular company, you want to look at a couple of different things. You will first want to check into the background of the business and its trading history. How have its stocks done in the past? Are they at a high or low on the market? You must consider whether or not the company may have a splurge of activity or whether or not it may take a year or more for the company to experience growth. This will help you to determine whether the amount of money you invest is going to be a short-term or long-term investment.

If you want to consider short-term gains only, you will want to look at businesses that may be getting some media attention. Sometimes, all a business needs is to be put in the spotlight for a few moments and their stock will take off. Keep in mind, however, this does not always happen. When it comes to stock trading basic information, you are going to find varying opinions from different individuals. The best thing you can do for your future as a stock trader is to take a class on how to buy and sell stocks. The more informed you are and the better decisions you are going to make.

It is only after four months of on-the-job training with the firm that you are allowed to take the General Securities Registered Representative Examination. After you acquire your license by passing this exam, most states require you to take another test in the form of the Uniform Securities Agents State Law Examination. In this exam, it is determined whether you have a wide knowledge in the stock market as a whole. After passing these two exams, you are simply branded as a trainee. Most firms put you through a number of classes and training programs for as long as two years. It is only then that you can start looking for a pool of clients you can call your own. It is after that entire process that you will start reaping the benefits. The average starting salary of a stockbroker in the U.S. is around $17,000. The average salary throughout the U.S. after five years of working would be around $30,000 to $49,000. The upper percentile may earn around $60,000 and higher.

Technical charts plot the price movements of different shares. With a technical chart, you will be able to see the support levels and the technical resistance. Technical charts are used by investors to predict market behavior in the future. There are other charts available, most of which you can use to analyze the trends over some period. If you are investing in a large company, you will probably find the chart you want online, free of charge.

The brokerage house you have an account with will give you brokerage reports and analysis sheets. Many of the major brokerage houses have divisions that are dedicated to research and you will find the information very useful. These reports are advantageous over doing your own analysis because brokerage houses have well trained and experience personnel and they have sophisticated tools to do analysis.